10 October 2016 – In conjunction with Children’s Day, the Automobile Association of Singapore (AA Singapore), together with Traffic Police and Singapore Road Safety Council launched the “Always Belt-Up Children – Safe Kids on Roads” children’s activity book on 8 October 2016, Saturday at the “Party with my friends in Chua Chu Kang” event in Chua Chu Kang Community Club.

Jointly organised by the Chua Chu Kang PAP Community Foundation and the People’s Association, the event saw a crowd of 1,000 attendees, comprising families and friends of Chua Chu Kang GRC.

The “Always Belt-Up Children campaign was launched by Mr Gan Kim Yong, Minister for Health, Grassroots Advisor to Chua Chu Kang GROs and MP for Chua Chu Kang GRC. Following the launch, the books would be distributed to all K1 and K2 students in PCF centres islandwide.

Through the use of child-friendly activities within the book, children would be educated on adopting the correct road behaviour and help to serve as reminders to their parents on the right practices.

Children are our future and it is important for adults to take the lead and practice safe road habits. Children observe adults’ behaviour and the safety habits they learned from adults will remain with them for life. It is important for everyone to always remember to belt up in the car and secure children in the appropriate child seat before the start of every journey.

Besides the launch of “Safe Kids on Roads” children’s book, AA Singapore also launched an online pledge, “I Pledge to be a 5-Star Safe Road User!” For every online pledge received, AA Singapore will be donating $5 to the Straits Times School Pocket Money Fund where funds raised will go towards school pocket money disbursements and support of the social and educational development of the children and youth in low-income families. The campaign is ongoing and will end on 8 December 2016. To find out more about the online pledge, visit us at www.aas.com.sg/abc2016